Business Emirates Kazakhstan #32 (March - April 2021)

KAZAKHSTAN ZOOM-ЭТИКЕТ ʬʞʝʤʏ ʠʝʥʗʏʚlzʜʝʒʝ ʓʗʠʡʏʜʥʗʟʝʑʏʜʗʮ ʗ ʢʓʏʚʔʜʜʝʘ ʟʏʐʝʡls ʞʝʟʝʓʗʚʏ ʜʝʑlsʘ ʡʗʞ ʓʔʚʝʑʝʒʝ ʬʡʗʙʔʡʏ ȃ ʑʗʟʡʢʏʚlzʜlsʘǤ Î ïðîñû Öåíòðà èññëåäîâàíèé ïðîäàæ RAIN Group ïîêàçà- ëè, ÷òî 88% ïðîäàâöîâ ñ÷èòà- þò íàëàæèâàíèå âèðòóàëüíûõ ñâÿçåé ñ ïîêóïàòåëÿìè ñëîæíîé çàäà÷åé, à óñòàíîâëåíèå êîíòàêòà è ïîèñê âçàè- ìîïîíèìàíèÿ â ðåæèìå îíëàéí ñòàëî ïðîáëåìîé äëÿ 87% îïðîøåííûõ. Âðà÷è ìåäèöèíñêîãî öåíòðà Thrive Wellbeing Centre ñ÷èòàþò, ÷òî ðàáîòíè- êè-ýêñòðàâåðòû ïëàíèðóþò ÷åðåñ÷óð ìíîãî îíëàéí-ñîâåùàíèé, ÷òî ïðèâî- äèò ê ïåðåóòîìëåíèþ îðãàíèçìà è ýìî- öèîíàëüíîìó èñòîùåíèþ. Ìíîãèå ñîòðóäíèêè óæå ñòàëêè- âàþòñÿ ñ ñèíäðîìîì Zoom-óñòàëîñòè. Îíà âîçíèêàåò èç-çà äåôèöèòà íåâåð- áàëüíîãî îáùåíèÿ, ê êîòîðîìó ëþäè ïðèâûêëè âî âðåìÿ î÷íûõ âñòðå÷. Ó÷àñòíèêè îíëàéí-âñòðå÷ ïûòàþòñÿ îòòî÷èòü íîâûå êîììóíèêàöèîííûå íàâûêè è â ðåçóëüòàòå òðàòÿò áîëüøå ýìîöèîíàëüíûõ ñèë. EXPERT 38 / MARCH – APRIL 2021 / BUSINESS EMIRATES